Australia coastal holiday01 June 2016 by News Desk
The majority of international visitors Down Under enjoy an Australia coastal holiday experience as part of their vacation or family visit.
Whether its snorkeling on the Great Barrier Reef; kayaking through Katherine Gorge; driving on the beach in South Australia there’s plenty to experience during an Australia coastal holiday.
“Over 70 per cent of our international visitors already enjoy an aquatic or coastal experience as part of their trip to Australia,” says Tourism Australia Managing Director, John O’Sullivan.
“Australia is known for its natural beauty but the world doesn’t have a full appreciation of the breadth, depth and quality of our aquatic and coastal experiences.”
Australia coastal holiday destinations
Existing tourism promotions include Aussie food and wine and Indigenous experiences. Now there’s a dedicated focus on Australia’s distinctive and high quality aquatic and coastal experiences.
Australia coastal holiday experiences highlighted by Tourism Australia feature over a dozen different experiences representing every Australian state and territory.
These include: a helicopter ride over the 12 Apostles; swimming in Sydney Harbour; cycling around Lake Burley Griffin; sailing through the sparkling blue waters of Rottnest Island; and walking the recently launched Three Capes Track in Tasmania.
Aussie movie star Chris Hemsworth, who features in new holiday TV commercials, says: “I have always been so proud to be Australian and it’s a pretty special feeling knowing that I will have a role in promoting my country to the world and encouraging more people to come down under and experience our amazing beaches and landscapes for themselves.”
The ongoing tourism boom in Australia provides many opportunities for skilled workers.
Almost 60% of all tourism businesses recently surveyed said they are experiencing a recruitment, retention and/or skills deficiency, according to the Department of Resources, Energy and Tourism.
“If you are a skilled worker in the tourism and hospitality industries, there are jobs waiting for you Down Under,” says Darrell Todd, founder of thinkingaustralia.
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